Start your journey

The Brand New Story® journey is designed to give you the time and space to find and articulate the heart and soul of your brand.

By the end of the process you’ll have a live story document – packed with all the words and messaging of your brand – that sits in a central location and accessible to everyone in your organisation responsible for telling it.

Brand New Story Services

Story Audit
How well do you tell your story?

  • Ever wondered how well your organisation is connecting with people? How well you are telling your story?

  • During a 30-min video call with Rachel Savage, experienced story strategist and coach, you’ll learn:

    • How well your story is connecting with your target audience

    • How your story performs against others in your sector

    • Who the hero of your brand story is (and why this matters)

    • A few tips and tricks to help you connect with more people.

    This call will be recorded and made available to you afterwards.

The Foundation Story
For Start Ups

  • The Foundation Story package contains everything you need to get started on your story journey.

    Giving you the initial messaging you need to create a one-page website and build your social media following.

    All sessions will be held with Rachel Savage online or in-person.

    • Define your ideal customer(s)

    • Explore their inner world

    • Create a body of messages that speak to them in their world

    • Brand identity – tone of voice and differentiation

    • Capture your exciting vision

    • Story read-through

    • One follow-up Tell Your Story 121 session with Rachel

    • Invitation to access Rachel’s story coaching on an ongoing basis.

The Full Story
Premium Package

  • Ongoing programme with one-to-one support to help you create your story and harness its power to connect with more people.

    All sessions will be held with Rachel via Zoom or in person.

    • Craft your powerful purpose

    • Choose or redefine your storytelling values

    • Define your ideal customer(s)

    • Explore their inner world

    • Create a body of messages that speak to them in their world

    • Brand identity – USP, tone of voice and differentiation

    • Choose your brand gift(s)

    • Shape the ideal conversation between you and your ideal customer(s)

    • Capture your exciting vision

    • All story read-through sessions

    • Full signed-off story document

    • Monthly, fortnightly or weekly Share/Tell Your Story 121 coaching sessions with Rachel with your people.