In truth, you probably should feel a bit scared (and excited) when you step into and start telling your organisation's new story. Because it means you have an exciting and different story to tell.

Do these times feel like the moment in history your organisation was created for? You just know you’re a small (yet important) cog in a colossal story of change that's needed to restore and heal this beautiful planet we call home? But you keep tying yourself up in knots when it comes to defining your story? A story that connects you with the world and is way too important to mess up.